Sydney hospitality brand Odd Culture Group is opening up a wine bar and bottle shop on Brunswick Street. Known quite simply as Odd Culture, this will be a Victorian iteration of a Newton venue by the same name. This place will explore the wonders of fermentation, and feature plenty of natural wine and wild ale. It’ll also have a seasonal cocktail program and high quality bar snacks. The venue will be the hospitality group’s first venture into Victoria, and is set to open in May.
Odd Culture Group is responsible for several beloved restaurants and pubs around Sydney, including The Duke of Enmore and The Old Fitzroy Hotel. For CEO James Thorpe, expanding into Melbourne is the next natural step.
“In a lot of ways Melbourne is a spiritual home of Odd Culture,” said Thorpe. While the original concept for the Newtown venue was born from a trip to the breweries of Belgium, it was also partly inspired by the small bar and bottle shops of Melbourne. And while they couldn’t achieve the hybrid model in New South Wales due to licensing laws, they can achieve their hybrid vision in Fitzroy.
Odd Culture will be set in a heritage building that once served at Fitzroy’s Post Office. It will be a completely visual and immersive experience. Instead of reading through a printed list of bottles, you can walk through their extensive offering of beer and wine, and browse the shelves and fridges. After that, grab a spot and relax indoors, chill outside in the beer garden, or take your bottle away to sip at home. As for food, there will be a small kitchen, serving up a selection of snacks like terrines and pates.
More information will be revealed closer to their opening in May. In the meantime, you can follow them on social media here.