Victoria might be known for some of the best coastal drives, small towns, and national parks in the country, but there are plenty of destinations that fly under the radar — and they’re all the better for it. Whether you’re a history buff, foodie, or nature lover, there’s a small town in the state calling your name, and winter is when many of them are at their best, with far fewer crowds, fireside pubs, and charming main streets made for exploring. Take the road less travelled and wander into country bakeries, linger over a glass of local wine, or take in the views without jostling for space in these underrated spots. From the high country to the far west coast, here are some of the best offbeat towns in Victoria to add to your list for a change of pace this winter.
1. Rutherglen

Perched close to the mighty Murray River in Victoria’s north-east, Rutherglen is one of Australia’s great wine towns, but still manages to stay low-key. The historic centre is tailor-made for food lovers, with standout cellar doors, country pubs, and cosy bakeries. Its main street is a stunning throwback to the gold rush era, lined with old-world architecture, antique shops, and cosy places to linger on a cold day. Warm up over lunch at Tuileries at De Bortoli Rutherglen Estates, cycle the rail trail, or pack a picnic for the river, and don’t leave without trying the famous Parker Pies.
2. Maldon

Located in the heart of the Goldfields, Maldon is often touted as Australia’s “first notable town” but remains charmingly under the radar. A stroll through its heritage streetscapes reveals trendy boutiques, antique stores, vintage architecture, and weatherboard homes that appear to have been frozen in time. The town also punches above its weight with food and drink offerings, with plenty of quality cafes perfect for a winter latte. Dive into its gold rush past at the Maldon Museum, browse local wares at the monthly Maldon Market, and spend an afternoon exploring the town’s cosy shops.
3. Loch

Sometimes you just need to get away from it all, and if that’s what you’re craving, consider the quaint village of Loch. Tucked into the rolling green hills of South Gippsland, it may be small in size, but definitely not in personality. Its picture-perfect main street is dotted with heritage buildings, antique stores, and cafes serving hearty winter fare. Spend the morning hunting for treasures in its many collectible shops, linger over coffee and baked treats at the breezy and light-filled Loch Village Foodstore, then drive just out of town to Cape Horn Lookout for sweeping country views and crisp winter air.
4. Walhalla

Tucked deep in a narrow valley at the base of the Victorian Alps, Walhalla feels like a step back into yesteryear. Once a booming gold mining settlement and one of Australia’s most prosperous towns, its glory days may be long gone, but it still packs a punch for anyone chasing an offbeat adventure. Old hotels, heritage buildings, winding streets, and fresh alpine air are on offer in this quiet pocket of the state. Keen for a visit? Highlights include riding the Walhalla Goldfields Railway, taking an underground guided tour of the Long Tunnel Extended Gold Mine, and dropping into the whimsical Walhalla Witchery Cafe & Magical Wares for coffee and a tarot reading.
5. Port Fairy

Summer can draw big crowds to the fishing village of Port Fairy, but winter is the time to visit for a slower pace and cosy experiences by the water. Another character-filled spot, Port Fairy is packed with quaint 19th-century cottages, towering Norfolk pines, and old stone churches. The town has a strong local art scene worth exploring, and it’s also an underrated spot for whale watching in winter. You might also spot seals, dolphins, wallabies, and kangaroos nearby. Spend the day exploring the shops, walking out to the historic lighthouse, or settling in for a sparkling high tea at Time and Tide Tearoom by the beach.
6. Heathcote

Set in the heart of Victoria’s wine country, Heathcote is best-known for its award-winning shiraz — and what better season to enjoy it than winter? Nature, wine, and history lovers will feel right at home here, with plenty to do both indoors and out. Spend a day hopping between cellar doors and winery restaurants, visit the nearby Tooborac Pub and Brewery for handcrafted beers, explore the striking Pink Cliffs on the edge of town, or forage for quirky antiques at the local shops. Established in the 1850s after the discovery of gold in the area, Heathcote might not get the attention of famous small towns like Daylesford and Trentham, and that’s exactly what makes it worth the drive out.